Vertical

General-purpose agents won’t win in most real-world applications from purpose-built ones. The future will see vertical AI agents: systems deeply embedded in one domain, capable of delivering consistent, contextual, and actionable outcomes with their own UX design catered to that vertical.

As artificial intelligence becomes increasingly integrated into the fabric of global business, the narrative must shift from "replacement" to "augmentation." AI is not the enemy of human labor; rather, it is a powerful tool that, when deployed thoughtfully, enhances human capacity, optimizes operations, and delivers higher returns across industries.

Malaysia-based exploration firm Petronas Carigali Sdn. Bhd and global energy products and services firm Halliburton have announced a strategic collaboration to advance subsurface modeling and reservoir management.

Malaysia-based digital payment firm TNG Digital Sdn Bhd (TNGD) has formalized a strategic partnership with e-money issuer Setel Ventures Sdn Bhd to enable fuelling and payments right at the pump via TNG eWallet, available at over 1,000 Petronas stations nationwide.

Malaysia-based state-owned oil and gas firm Petroliam Nasional Berhad (Petronas), in partnership with the United Kingdom-headquartered Energy Institute (EI), announced that it is co-developing a series of professional and leadership programs to nurture the next generation of energy leaders.

Startups must implement comprehensive marketing strategies to reach their target audiences cost-effectively, cultivate brand awareness, and foster growth.

Roojai Insurance, a Thailand-based online insurance company, is collaborating with Salesforce, using Sales Cloud, Marketing Cloud and Heroku, to transform their digital insurance experience for customers.

Malaysia's oil and gas firm Petroliam Nasional Berhad (Petronas), through Malaysia Petroleum Management (MPM), has formalized Memoranda of Understanding (MoUs) for digital infrastructure expansion to boost Malaysia's exploration and production (E&P) investment.

Dtcpay, a Singapore-based digital payments solutions provider, has announced its strategic collaboration with Mastercard Move to offer users seamless global money transfers.

Petronas Carigali Sdn Bhd, a Malaysia-based exploration firm, has announced a groundbreaking strategic partnership for its upstream business with Beicip-Franlab, a leading geoscience and reservoir technology company, and AFED Digital, a specialist in advanced artificial intelligence (AI) and digital solutions.