SOUEAST
Inside Jetour’s dual-power strategy for Southeast Asia & beyond [Q&A]
In a recent interview with TNGlobal, Dai Lihong, President of JETOUR Auto, outlines how the brand’s “dual power” strategy — balancing internal combustion engines, plug-in hybrids, and battery-electric vehicles — is evolving to meet the realities of diverse global markets. From the rollout of its Global Architecture for Intelligent All-road (GAIA) off-road…
Left then right, then EV: Chinese car maker SOUEAST unveils ambitious global play
SOUEAST has unveiled a strategic three-stage plan for the next few years, beginning with ICE and PHEV in left-hand drive markets, moving to a balanced portfolio for right-hand drive regions, and ultimately prioritizing EVs for the European Union by 2030.
