retention
AppsFlyer’s Joen van Driel on reading APAC app growth beyond installs [Q&A]
AppsFlyer VP of Sales APAC Joen van Driel discusses why marketers should weigh payer behavior, long-term retention and fraud alongside app-install growth.
AppsFlyer VP of Sales APAC Joen van Driel discusses why marketers should weigh payer behavior, long-term retention and fraud alongside app-install growth.
