Big Data

In this TechNode Global Q&A, Santiago Santamaría Soler, Fever's Global Head of Communications, Public and Institutional Relationships, underscored the role of their data-driven approach in understanding user demand and trends. Fever's technology allows it to collect hundreds of millions of data points that provide valuable insights into what people like,…

By directly connecting them to the manufacturers and brands, sari-sari stores can access supplies for lower prices; thus, they can stock up on commodities that meet customers’ demands in a given circumstance. Besides, it’s always convenient if demands are readily available on their shelves for the consumers.