Cassandra Ong
From retrenchment to building a ‘dream’ team of marketers that drove a 6-figure revenue within a year
Being on the receiving end of the retrenchment notice gave me time to think through what really mattered to me. Yes, it was an unpleasant experience, and getting back on my feet seemed like an impossible task. But, having gone through it, it marked a life-changing trajectory for my career, filled with lessons I would not have learned otherwise.
Why are some Singaporean SMEs exploring alternative marketing models like fractional marketing?
The shift towards exploring alternative marketing models like fractional marketing among #Singapore SMEs highlights a strategic adaptation to the evolving business landscape. It is evident that in an increasingly competitive business landscape, transitioning into #FractionalMarketing proves advantageous (perhaps even necessary) for #SMEs to stay afloat and…
