We asked our TNGlobal INSIDER community to share their insights on the year that was and their bold predictions for 2024. We asked: “What technology trend has made the biggest impact in 2023, and why? What are your bold predictions for 2024? What tech trends and innovations should we keep an eye on, and why?” Here are insights from Felix Berndt, Director – Sales for Asia Pacific, Paessler AG.


Firstly, the importance of physical IT infrastructures will grow as cloud adoption soars.

As businesses increase the number of systems in their IT networks, improved visibility, customization, and greater levels of control across IT infrastructures will become progressively more important. Given that it is impossible to keep up with every new product launch in today’s age of technological innovation, the ability to extend the capabilities of existing products becomes critical. The importance of physical IT infrastructure, hence, cannot be overstated.

Given that IT networks are the central nervous systems of businesses, watching out for cyber threats will remain crucial. As cyber-attacks grow in scale and sophistication, the impact on IT networks is clear – any security strategies will need to align and perform with the deployed products and solutions. This will be especially important given that businesses will continue to expand their IT capabilities next year as they look to retain talent and evolve hybrid work models.

Furthermore, as IT landscapes grow more complex, leaders will require an ‘umbrella overview’ across their legacy infrastructure, cloud systems, and OT environments. With this in place, decision-makers can rest easy knowing they are one step ahead of cybercriminals, even in unpredictable environments.

Thirdly, observability will improve customer experiences. While most IT managers already have existing predictive monitoring software in place, observability can add to them by allowing managers to understand the deeper connections between their systems. Monitoring enables us to look at potential areas where common issues could occur while observability looks at the unknowns. IT managers who are able to look at extending existing system capabilities even as they fire-fight everyday issues will stay one step ahead of the competition. Transparency is going to be a key here as it will offer a complete overview of communications with customers like never before.

Fourthly, an AI-Human hybrid will mean the best of both worlds. With IDC seeing 80 percent pf CIOs harnessing AI by 2028, it’s important to remember that technology exists to empower IT administrators, not to take over their jobs. The human administrator is the most intelligent part of any system. Whilst monitoring software will provide improved and sharper suggestions, the experience and discretion of IT managers are what will help maximize value delivery out of new technologies and not the other way around.

Finally, IT Monitoring will become key to ESG practices. At Paessler, we see sustainability emerge as one of the top three priorities for businesses in the ASEAN region over the next three years – as ESG audits and reports become more commonplace, enterprises will need to be able to justify the environmental costs of business processes while understanding how they can strike a balance between performance and functional power. Monitoring will be enormously beneficial in answering these questions as it can help organizations understand exactly what resources are being consumed, what benefits are being provided, as well as areas for possible reduction. 


Felix Berndt is Director – Sales for Asia Pacific, Paessler AG.

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