Singapore-based used car marketplace Carro has launched Carro Certified, a technology-backed stamp of assurance certification for their used cars across all key markets, including Singapore, Indonesia, Malaysia, Thailand and Taiwan.
Backed by 100 percent transparency, detailed information and standardised inspections, this certification is the promise of quality and assurance that a used car is as good as new, Carro said in a statement.
“Carro Certified is an important step forward to redefining existing industry practices. We are committed to ensuring transparency as an integral part of the experience so that our customers can purchase a car of their choice with ease of mind,
“As a tech company, our job is to make sure we enhance a customer’s car-buying journey – from the starting point of searching for their dream car to making the purchase and eventually providing after-sales services to car owners,” said Carro Chief Executive Officer and Co-Founder Aaron Tan.
Carro Certified includes 160-point inspection, a comprehensive evaluation and refurbishment of the car’s mechanical parts and details on key areas: exterior, interior, road test, safety and underbody.
It also includes 5-day money back guarantee and 12-month warranty on gearbox and engine that covers the costs of repairs and replacements, including spare parts and repair work.
It also provides assurance of no mileage tampering; 100 percent transparency around data about the car’s previous usage history, any damage, accidents, or repairs made by past owners.
As a technology firm, Carro said its team of data scientists utilises cutting-edge solutions like AI-enabled capabilities and computer visioning to identify and resolve underlying issues. This is supported by a team of in-house mechanics to ensure all round checks.
Carro’s promise does not stop after handing over the car keys – buyers can be assured they’ll be taken care of in the future with post-purchase care services available to them.
According to Carro, used cars continue to be a more affordable and sustainable option, but potential buyers still fear they might end up with a jalopy due to a lack of transparency over vehicle and maintenance histories.
With Carro Certified, customers can rest assured knowing all vehicles on the platform have gone through a standardised, rigorous inspection to find and fix all issues.
“We want our customers to know that they can trust Carro. Owning a quality used car should not be difficult or stressful, and Carro Certified is meant to assure customers that they can be certain of the vehicle’s condition,
“We don’t just do everything we can for the car; we also make sure that customers get to see every single bit of information about it before they make a learned decision,” Aaron added.
According to the statement, Carro has kicked off a regional brand campaign, including a brand film, out-of-home advertising, as well as digital and radio spots, across Singapore, Malaysia and Indonesia.
Carro Certified reflects the company’s inherent mission of transforming the buying and selling experience into one that is more seamless and credible, positioning Carro as the gold standard for quality used cars powered by technology and artificial intelligence (AI).
The company continues to expand its footprint and cement its position as the #1 used car marketplace in Asia Pacific (APAC).
Most recently in September, Carro announced its entry into Japan in a collaboration with SoftBank Corp., marking its presence in a sixth country.