Singapore consumers are open to giving AI more responsibility, but many still want clear boundaries around identity, data access and human oversight, according to a new Ping Identity survey.

The 2026 Consumer Survey covered 11,000 consumers across 12 countries, including 1,000 respondents in Singapore. It was commissioned by Ping Identity and conducted by Talker Research.

Among Singapore respondents, 45 percent said recommendations such as comparing products or travel options, or helping think through a decision, were the highest level of responsibility they were comfortable giving AI. Another 32 percent said they were likely to let AI make decisions independently on their behalf, while 10 percent said they were not comfortable handing AI any responsibility.

The survey also found that 41 percent would be likely to give an AI agent read access to their primary email in exchange for saving five hours a week.

That willingness comes with concerns about representation and supervision. Eighty-one percent said they worry an AI agent acting on their behalf could misrepresent their personality or values. Sixty-two percent said they were more concerned about having to constantly check an AI agent’s work than about the AI agent making a mistake.

Respondents were evenly split on one transparency question. Forty-one percent said knowing whenever AI is being used was most important, while another 41 percent prioritized getting the fastest and most accurate result regardless of disclosure.

Data handling also figured prominently. Half of Singapore respondents said personal data used in an AI interaction must remain strictly confidential, while 40 percent said guarantees that their data would not be used to train public AI models would make an AI tool or company more trustworthy. Thirty-six percent pointed to an easy way to escalate to a person.

On security, 40 percent cited increased cybersecurity risks to personal data and the same share cited deepfake impersonation. AI-generated phishing and lack of transparency over storage or use of personal information were each cited by 38 percent. Eighty-four percent said government regulation protecting identity data in AI applications was important.

Ping Identity linked the findings to the growing use of AI agents that can act on users’ behalf. The survey is vendor-sponsored and reflects the views of its sample rather than the entire Singapore population.

Featured image: Steve A Johnson on Unsplash

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