The Netherlands-based AI company Wonderful is expanding its Singapore operations as part of its push to help enterprises scale AI adoption beyond pilot projects, with Alexander Kleinberg joining as General Manager, Singapore.

In a statement on Monday, Wonderful, which help accelerate AI adoption among businesses, said Kleinberg can bring experience scaling technology businesses across Asia Pacific through prior leadership roles at Google, Facebook (now Meta), and Twitter (now X). He also has experiences with board positions at GovTech Singapore and the Infocomm Development Authority of Singapore.

Kleinberg said Singapore is a world leader in AI adoption and innovation, and that the challenge for organizations is no longer access to technology but turning AI ambition into measurable business outcomes, which requires trusted partners to deploy AI securely and at scale.

Wonderful can help businesses in developing local presence, regulatory compliance, and local accountability; forward-deployed engineering teams embedded within customer environments to integrate systems and establish governance frameworks; and an end-to-end enterprise AI platform spanning customer operations, employee operations, and back-office functions.

Backed by $300 million in funding, Wonderful operates across more than 35 markets, supporting organizations across 12 industry verticals including financial services, government, telecommunications, retail, and hospitality. The platform also supports multilingual deployments, with agents localised for language, cultural context, and regulatory environment in each market.

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