Malayan Banking Berhad (Maybank), Malaysia’s largest financial services group, has on Wednesday reaffirmed its commitment to support the nation’s digital banking adoption, having facilitated more than MYR 4 trillion ($950 billion) in digital transactions in five years, since the launch of its MAE app in 2020.
With transaction volume equivalent to twice the nation’s gross domestic product (GDP), Maybank said in a statement that it is accelerating the pace of financial inclusion and digital connectivity in Malaysia and across ASEAN.
The bank claimed it continues to lead in digital banking, ranking number one in Malaysia in number and amount of transactions across key PayNet services, including DuitNow transfers and QR payments, FPX and JomPAY.
Taufik Albar, Group Chief Executive Officer of Community Financial Services, Maybank, said that digital innovation has always been a cornerstone of Maybank Group’s strategy.
“Over the years, we have continued to transform the MAE App into an integrated financial lifestyle app that addresses our customers evolving needs, and helps them perform everyday transactions in a more seamless, secure and personalized way,” he said.
According to him, since the launch of MAE App, the bank has seen an encouraging growth in digital banking acceptance, highlighting MAE App’s relevance amongst customers.
“Today, we are proud to serve 10.7 million MAE users, with a 48 percent market share of mobile banking transaction volume in Malaysia,
“As we continue to enhance the MAE App, our focus remains on shaping the digital banking experience of the future, built around the lives of our customers,” he added.
As the first bank in the country to introduce QR payments in 2017, Maybank said it continues to lead in cashless transformation, empowering individuals and businesses to send and receive payments instantly via Maybank Scan & Pay at zero transaction fee.
The total number of Scan & Pay transactions performed via the MAE App grew 51 times as of August 2025, compared with 2020.
In 2024 alone, Maybank recorded a 26 percent increase in new merchant sign-ups, broadening acceptance to more eateries and retail outlets nationwide.
Giorgio Migliarina, Group Chief Technology and Digital Officer, Maybank said that the MAE App represents Maybank’s vision of creating a smarter, more inclusive digital ecosystem that empowers customers to manage their finances with confidence, convenience and control.
“The MAE App has redefined everyday banking, blending lifestyle and financial features in one app,
“Empowering Malaysians to take charge of their financial goals, the MAE App has enabled customers to create close to eight million Tabung, strengthening their savings habits and long-term financial planning,” he noted.
With its ease of use, he highlighted that nine out of 10 MAE Wallet customers actively use it for their day-to-day transactions, with many highlighting its safety and robust security as the reason.
“This trust motivates us to continuously enhance the MAE App to deliver even more value and protection for our customers,” he added.
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