Animoca Brands and its subsidiary Lympo, a leading global sports non-fungible token (NFT) ecosystem, announced Monday that they are developing Anichess in partnership with Play Magnus Group (PMG), a global leader in the chess industry that offers entertainment and e-learning services via its chess market brands.
Anichess is a blockchain-based chess game with a play-and-earn ecosystem, and when it launches in 2023 it will merge the worlds of chess and GameFi to create superior gaming experiences, Animoca Brands said in a statement.
PMG, founded by Magnus Carlsen in 2013, the same year he became a World Chess Champion, is focused on delivering the best online services and experiences to grow the number of chess players globally. With more than 60,000 monthly paying users, PMG serves users worldwide and covers key areas of chess, including learning, playing, competing, coaching, and watching.
Lympo, a seasoned expert in GameFi and Sports NFTs, will lead the development and launch of Anichess, a chess-inspired blockchain-based game.
The partnership with PMG enables Lympo to access over 30 chess grandmasters, including Magnus Carlsen, Jan-Krzysztof Duda, Liem Le, and others, to advise, monitor, and test Anichess as an immersive gaming experience for experienced and casual chess players, fans, and strategy game enthusiasts.
The unique partnership will bring chess players to blockchain gaming and vice versa.
PMG will invite top chess players to support and advise on the implementation of chess engines in Anichess to aid novice players and provide casual and experienced players with fun gameplay.
Anichess will utilize Lympo’s $SPORT token as its primary utility token, which will act as a gateway to the broader Lympo ecosystem, enhancing the playing experience and value proposition of the game.
“Chess has emerged as one of the fastest-growing esports. By partnering with PMG to create Anichess we will create unparalleled experiences for chess players, casual gamers, and fans,” said Yat Siu, Co-Founder and executive chairman of Animoca Brands.
Tadas Maurukas, Chief Executive Officer and Co-Founder of Lympo said :”The concept of Anichess will amplify the traditional chess experience with a new phenomenal strategic layer that will produce situations never seen before. Well-established game designers, super chess grandmasters, esports stars, and casual gamers are working together to deliver an action-packed blockchain chess experience.”
Animoca Brands claimed itself as the leader in digital entertainment, blockchain, and gamification that is working to advance digital property rights and contribute to the establishment of the open metaverse.
The company develops and publishes a broad portfolio of products including the REVV token and SAND token; original games including The Sandbox, Crazy Kings, and Crazy Defense Heroes; and products utilizing popular intellectual properties including Disney, WWE, Snoop Dogg, The Walking Dead, Power Rangers, MotoGP™, and Formula E.
The firm has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Forj, Lympo, Grease Monkey Games, Eden Games, Darewise Entertainment, Notre Game, and TinyTap. It has a growing portfolio of more than 340 investments, including Colossal, Axie Infinity, OpenSea, Dapper Labs (NBA Top Shot), Yield Guild Games, Harmony, Alien Worlds, Star Atlas, and others.
Lympo, a subsidiary of Animoca Brands, is building a GameFi product ecosystem based on officially licensed athletes’ NFTs. Its products include NFT Minting and NFT Staking Platforms as well as upcoming sports-themed play-and-earn games based on basketball management and chess.
In addition to NFTs, Lympo operates $SPORT, the main Lympo ecosystem token-. It holds the IP rights to more than 50 world-leading athletes, including the reigning five-time World Chess Champion Magnus Carlsen, considered one of the greatest chess players of all time.
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