Vietnamese electric vehicle manufacturer VinFast announced Friday the simultaneous opening of the first six VinFast Stores in California.

VinFast said in a statement that in 2022, the firm will continue to open more than 30 stores in California, while also exploring expansion to other states across the United States.

According to the statement, VinFast stores will showcase and sell VinFast’s premium electric vehicles while allowing customers to directly experience the company’s high-end customer service.

This is VinFast’s strategy to expand its network of locations to build personalized relationships with customers, ensuring convenience, peace of mind and reliability throughout the process of purchasing and owning their electric vehicles.

The first six VinFast stores are located in prime locations across California. One of the first six stores – VinFast Santa Monica, where the opening ceremony will take place, is located at Santa Monica Place, one of the most modern, high-traffic shopping centers in the Los Angeles area.

VinFast stores include footprints designated as VinFast “1S, 2S, and 3S”. VinFast 1S stores are primarily located in high-visibility shopping centers and are focused on vehicle display and sales. VinFast 3S stores, the largest of the VinFast store types, merchandise vehicles, have full car and parts sales, and include service centers.

VinFast 2S stores are visibly located on major thoroughfares and offer both parts and service, and also support nearby VinFast 1S stores. Additionally, these VinFast 2S stores support neighborhoods without other store types, but have high concentrations of VinFast customers.

Designed to convey the “Future of Mobility” theme, VinFast stores are created with a futuristic and minimalist design language and integrate interactive technology for a seamless “Online-to-Offline” experience.

The spacious in-store ambience blends modern features in harmony with Eastern heritage and beauty inspired by nature that visually connects to VinFast’s goal of creating a sustainable future for everyone.

At VinFast stores, customers can explore the interior and exterior details of VinFast’s electric sports utility vehicles (SUVs) – the VF 8 and VF 9, while experiencing the advanced technologies bundled as part of the VinFast Smart Driving package.

Visitors can also learn more about VinFast’s flexible and innovative sales plans and engage one-on-one with VinFast consultants on questions regarding both products and services.

“The opening of the first six VinFast Stores in the United States marks an important milestone in the company’s global journey, as we move toward bringing premium products and services to American consumers. I believe that introducing VinFast and interacting with customers one-on-one in our corporate-owned and operated stores is the best way to build relationships with customers and to ensure quality service,

“We are proud to drive the global electric vehicle revolution towards a sustainable future. This future officially takes its next step today in California and will soon expand across the United States and globally,” said Le Thi Thu Thuy, Vingroup Vice Chairwoman and VinFast Global Chief Executive Officer.

VinFast – a member of Vingroup – envisioned to drive the movement of global smart electric vehicle revolution. Established in 2017, VinFast owns a state-of-the-art automotive manufacturing complex with globally leading scalability that boasts up to 90 percent automation in Hai Phong, Vietnam.

Established in 1993, Vingroup is one of the leading private conglomerates in the region, with a total capitalization of $35 billion from three publicly traded companies (as of November 4, 2021). It currently focuses on three main areas: technology and industry, services, and social enterprise.

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