Infinity Force, a Singapore-based blockchain gaming firm, announced Thursday its $5.5 million seed-funding raise led by Animoca Brands.

Other participants in the round included JUMP Capital, Sky Vision Capital, OKex Blockdream Ventures, MEXC, GSR, Double Peak Group, Tokenbay, DWeb3, and more, Infinity Force said in a statement.

Infinity Force said it will use the new funding to further scale its functionality to facilitate onboarding games, guilds and players, as well as its transition into Infinity Force DAO, a decentralized autonomous organization.

With a large number of play to earn (P2E) games set to release in 2022, Infinity Force seeks to be the underlying infrastructure necessary for these communities to thrive. The investment will also allow Infinity Force to continue to hire the best talent in the industry and further invest in NFT assets for its internal players and guilds to use.

“We are thrilled to create the first open and accessible platform for anyone, anywhere, to build and manage their own guild and participate in the ever-expanding P2E metaverse. We have first-hand knowledge of the community’s pain points, which ultimately guided our product vision. Now, Infinity Force is solving these issues for the community,” said Darren Vinh, the Co-Founder of Infinity Force.

Infinity Force has a strong community by managing its own guild of 1,200+ members in the Philippines, Indonesia and Venezuela, and has plans to further scale its membership throughout 2022. In addition, through its partnerships with various game studios, Infinity Force will soon offer a wide array of P2E games on its platform, allowing gamers and NFT investors to be connected and capitalise on the expanding ecosystem.

Currently, Infinity Force supports Axie Infinity and plans to add more games into its ecosystem in 2022.

“The team at Infinity Force is breaking down the barriers of entry for P2E while empowering communities across the globe with the tools and resources to systemize player onboarding, performance, and scalability. We are proud to lead the investment and to support Infinity Force’s vision to make the open metaverse more accessible,” said Siu, Executive Chairman and Co-Founder of Animoca Brands.

Infinity Force is a P2E management system that allows users to create, grow and manage their very own guild through its integrated platform. As P2E games continue to gain traction and global mass adoption, Infinity Force supplies the infrastructure to support the ecosystem. Its product provides end-to-end software as a service encompassing guild creation, non-fungible token (NFT) asset lending, player recruitment and training, as well as performance management, payment automation, and data analytics. The platform likens itself to the “Play-to-Earn Salesforce,” which aims to streamline the creation and operation of guilds to make them more accessible to the public.

Animoca Brands is a global leader in gamification and blockchain, with a large portfolio of more than 150 investments in NFT-related companies and decentralized projects that are contributing to building the open metaverse.

It develops and publishes a broad portfolio of products including the REVV token and SAND token; original games including The Sandbox, Crazy Kings, and Crazy Defense Heroes; and products utilizing popular intellectual properties including Formula 1®, Disney, WWE, Power Rangers, MotoGP™, and Doraemon. The company has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Bondly, and Lympo.

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