Opinion

One area in digital advertising where information asymmetry is rife is #search, as the major platforms do not provide the ability to use independent pre-bid or on-search result page controls. When search advertising counts for over 40 percent of digital #advertising spend, this leaves search open to exploitation by bad actors. This risk gets amplified when…

Businesses will be compelled to act immediately to integrate their current business processes and capture the benefits that #AI and other innovations can bring. But to secure the required investment, whether internally or externally, and to produce intelligent business outcomes – it will take careful consideration and a methodical strategy.

#Insurtech companies have emerged as catalysts for change, seamlessly integrating insurance into diverse platforms such as #ecommerce, #fintech, and #logistics. Through innovative solutions, they are democratizing access to insurance products, and bridging the gap between offline consumers and the digital marketplace.

As tech improves, it is essential to know its place and context for our #MentalHealth and #WellBeing - to support and enhance human connection, not replace it.

As businesses increase the number of systems in their IT networks, improved visibility, customization, and greater levels of control across IT infrastructures will become progressively more important. Given that it is impossible to keep up with every new product launch in today’s age of technological innovation, the ability to extend the capabilities of…

The impact of technology on the trucking industry has surpassed mere navigation systems. Recent developments reveal that these technological innovations changed the trajectory of the entire industry. From guiding systems to payment channels, technology has streamlined the trucking business to the point of impacting the lives of its drivers. Technologies…

When integrated thoughtfully into the overall #shopping experience, technology becomes a catalyst for meeting consumer expectations of convenience and flexibility. In this era dominated by #AI, brands and retailers must navigate three key imperatives—revolving around experiences, #sustainability, and operations—to outpace competitors in the face of rapid…

At the end of the day, #Bitcoin #ETF represents a fresh start for crypto investing where compliance, security, and most importantly confidence. More #crypto ETFs will follow suit with a stronger focus on investor education and protection, we are only at the beginning of mass adoption.

The trajectory of #workplace experience design emerges as a powerful determinant in shaping the daily experiences of employees. As we navigate the challenges of modernizing operations, it is critical to be cognisant of the synergy in creating a nuanced human-centered design driven by technology. Such transformations aren’t merely a strategic move but a…

The tech industry's growing commitment to #sustainability will influence recruitment, attracting professionals who are not only tech-savvy but also environmentally conscious. This shift will encourage companies to foster a green corporate culture, aligning their #recruitment efforts with eco-friendly technology solutions.