AnyMind Group, a business-process-as-a-service (BPaaS) company for marketing, e-commerce and digital transformation, has on Thursday announced the launch of operations in the United States of America, and will operate out of Los Angeles, California.
The expansion marks another step in the company’s vision to “build the world’s new gen business infrastructure” by providing businesses in the U.S. with access to its end-to-end solutions spanning proprietary technology, in-market operations and partner networks, and overseas businesses with the building blocks to enter the U.S. market, the firm said in a statement.
AnyMind Group’s expansion into the U.S. is intended to extend in-market support and integrations for businesses in Asia-Pacific that are looking to enter the U.S. market, and for U.S.-based companies to leverage AnyMind Group’s proprietary technology for domestic growth and to expand across Asia-Pacific through the company’s existing range of solutions spanning marketing, commerce, logistics and distribution.
The launch builds on existing client activity. Over the past seven months, AnyMind Group has supported 15 Asian brands with their expansion and growth in the U.S. Establishing a local presence will enable the company to deepen this support and develop its U.S. partner network.
For the U.S. market, the company will first roll out its live commerce platform, AnyLive and its data and AI utilization solution suite that includes enterprise-grade agentic AI, online/offline retail data unification and utilization, AIGC (AI-Generated Content), brand and consumer analytics, and more.
AnyMind Group combines proprietary software with in-market operations teams – in a BPaaS model – to help businesses generate demand, sell products and manage the processes behind their growth.
Its capabilities span influencer marketing and digital advertising, live and social commerce, e-commerce management, customer engagement, logistics, offline distribution, and AI and data utilization.
Through this integrated approach, clients can connect marketing with sales and fulfillment, supported by teams that understand each market’s consumers, commercial channels and operating requirements.
“Our immediate priority is to respond to the client demand we are already seeing and turn that demand into tangible results. Building a local team and partner network will help us understand the U.S. market and support our clients’ long-term growth,
“By connecting the expertise and networks we develop in the U.S. with our existing infrastructure across Asia-Pacific, we can help businesses grow in both directions. This will create new opportunities for our clients and strengthen the value we deliver across markets,” said Kosuke Sogo, Chief Executive Officer, AnyMind Group.
Founded in Singapore in 2016, AnyMind Group established a presence in 15 markets across Southeast Asia, East Asia, India, and the Middle East before entering the U.S., and serves over 1,500 APAC and international enterprises for marketing, 230 enterprises for commerce, 1,600 publishers, and 1,100 creators as of June 2026.
The company moved its headquarters to Tokyo, Japan, in 2019 and went public on the Tokyo Stock Exchange Growth Market in 2023.
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