The number of agentic commerce users can reach 1.3 billion by 2031, up from less than 300 million this year, according to the newly-released “Agentic Commerce Market: 2026-2031” study conducted by Juniper Research.
The total agentic commerce transaction value can grow from $8 billion in 2026 to $3.5 trillion by 2031, an increase of 43,240 percent, according to the study.
The report attributed the growth to three factors: the emergence of direct support from major retailers, growing comfort levels with AI systems, and increased availability of agentic payment infrastructure. While user familiarity and trust with agentic commerce remains low at present, the research found this is expected to change rapidly as AI further establishes itself as part of daily life and retailers roll out agentic capabilities.
On payment infrastructure, the report found that card payments have taken an early lead in underpinning agentic commerce transactions, with card networks heavily involved in early pilots and frameworks. However, the report recommended that agentic commerce platforms prioritize integrating popular local payment methods, given how important payment preferences are to user behavior.
Nick Maynard, VP of Research at Juniper Research, said cards increasingly support agent payments through tokenisation, but that card domination within agentic commerce is not in the market’s best interests. The executive stressed that failure to support local payment methods such as digital wallets and account-to-account payments will limit the market’s overall growth potential.
The research suite provides market analysis and forecasts across 38,000 data points over a five-year period, alongside two competitor leaderboards covering payment infrastructure and AI developers.