K25.ai, a Singapore-based artificial intelligence (AI) livestreaming and watch-to-predict prediction market platform, announced Thursday that Nasdaq-listed NewGenIVF Group Limited has committed an additional $4 million strategic investment in the firm.

This brought NewGen’s total strategic investment in K25.ai to $6 million at an implied valuation of $100 million and further deepening the partnership between the two companies, K25.ai said in a statement.

The additional investment strengthens NewGen’s strategic exposure to K25.ai and underscores growing recognition of K25.ai’s positioning at the convergence of AI, livestreaming, digital assets and prediction markets.

By leveraging proprietary AI-assisted infrastructure to generate, monitor and resolve dynamic markets at scale, K25.ai aims to deliver a more responsive and scalable model than traditional prediction platforms.

NewGen’s increased investment, together with its launch of a Digital Asset Treasury Strategy anchored by major digital assets such as Bitcoin (BTC) and Solana (SOL), also reflects a broader strategic commitment to next-generation digital economy infrastructure and represents strong validation of K25.ai’s long-term enterprise value potential as the platform advances its product, licensing and regional expansion roadmap.

As part of the expanded strategic alignment, K25.ai Founder and Chief Executive Officer Andy Cheung is expected to lead NewGen’s Digital Asset Treasury Strategy, leveraging his prior leadership experience across major digital asset and public-market platforms, including OKX and Prenetics Global Limited, and positioning the strategy as a long-term growth driver rather than a balance-sheet initiative alone.

The investment comes as NewGen launches its Digital Asset Treasury Strategy, with K25.ai expected to serve as a strategic asset within NewGen’s broader exposure to AI-powered prediction market infrastructure.

K25.ai believes this deepened commitment highlights increasing institutional recognition of its AI-assisted market engine, which is designed to support real-time event creation, content analysis, outcome monitoring and resolution workflows across permitted markets.

To further strengthen the strategic relationship between the two companies, NewGen has invited Cheung, together with two other K25.ai co-founders, to join NewGen’s Board of Directors as Non-Executive Directors.

Cheung is expected to lead NewGen’s Digital Asset Treasury Strategy and strategic allocation initiatives, bringing extensive experience across public-company leadership, digital assets, technology platforms and value creation.

His appointment is expected to deepen alignment between NewGen and K25.ai as both companies pursue opportunities across AI, digital assets and prediction markets, with a focus on disciplined allocation, strategic exposure and long-term public-market value creation.

“NewGen’s additional $4 million commitment is a strong validation of the momentum we are building at K25.ai,

“This deeper partnership gives us stronger strategic alignment as we accelerate our licensing, product development and regional expansion roadmap,” said Andy Cheung, Founder and Chief Executive Officer of K25.ai.

He believes AI-powered prediction markets will become a defining layer of the next digital economy, while NewGen’s Digital Asset Treasury Strategy can become a differentiated long-term growth engine supported by disciplined allocation and exposure to next-generation digital infrastructure.

According to the statement, K25.ai is preparing for its upcoming product launch as user demand continues to build, with waitlist users now exceeding 35,000.

The platform is designed to bring prediction markets into live entertainment, creator communities and culturally relevant Asia Pacific (APAC) moments.

The firm is also in close discussions with celebrities, entertainment partners and creator-economy stakeholders across APAC.

The company sees a significant opportunity in large-scale fan economies across K-pop, J-pop, esports, live events and regional entertainment communities, where highly engaged audiences can interact with prediction events linked to live content, performances, competitions and real-world outcomes in permitted markets.

“APAC has some of the world’s most powerful entertainment and fan communities, from K-pop and J-pop to esports and live creator culture,

“K25.ai is built to connect that energy with AI-powered prediction markets, giving fans a more interactive way to participate in the moments they already care about. We believe this can unlock a major new engagement layer for celebrities, creators, entertainment platforms and communities across the region,” said Cheung.

It is noted that prediction markets are entering a major expansion phase, with Bernstein projecting global prediction market trading volumes could reach approximately $1 trillion by 2030, up from approximately $51 billion in 2025.

This rapid growth reflects the category’s evolution from niche event trading into a broader information market infrastructure for sports, finance, politics, entertainment and real-world outcomes.

K25.ai believes the firm is strategically positioned at the convergence of AI, livestreaming, digital assets and prediction markets.

Singapore’s K25.ai secures $2M strategic investment from NIVF