Singapore-based EdTech firm Geniebook has achieved three straight quarters of profitability and expands its hybrid strategy with two major acquisitions.
The firm said in a statement on Thursday that the firm has reached a significant financial milestone by achieving positive cash flow over the past three quarters.
This success is largely attributed to its online offering, which saw a record number of enrolments at the end of last year.
Since its inception in 2017, Geniebook rapidly gained traction as Singapore’s largest online learning platform, offering a comprehensive suite of tools to help students excel.
These include GenieSmart, which uses a proprietary artificial intelligence (AI) algorithm to generate personalized worksheets targeting each student’s learning gaps; GenieClass, which delivers engaging live online lessons led by experienced educators; and GenieAsk, which provides real-time academic support through teacher chats.
Despite shifts in the educational landscape post-pandemic, Geniebook remained dedicated to its core mission: enhancing learning outcomes through an AI-focused and efficient approach.
“This milestone is a strong testament to how technology can transform learning when done right，
“Students have seen real improvements through our platform and parents have confidence in us to effectively help in their child’s learning,” said Neo Zhizhong, Co-founder and Chief Executive Officer.
“With robust financial fundamentals, we are in a strong position to keep innovating and help every student reach their potential,
“We’re just getting started, our focus is now on expanding access across the region and deepening our product’s impact,” he added.
Over the past two years, Geniebook has rolled out several impactful features.
These include AI Hints, which delivers personalized step-by-step nudges tailored to each student’s skill level and learning history and a revamped Parent App offering detailed insights and motivational tools like Bubbles — digital tokens redeemable for prizes in Geniebook’s rewards store, to help parents play an active role in their child’s education.
Innovation extended beyond the online space. In a major strategic move, the EdTech firm launched Geniebook CAMPUS, a physical campus blending traditional teaching methods with advanced technology.
Shortly after, it acquired AfterSkool, a boutique offline learning centre with a proven track record in helping students excel in the O-Levels, A-Levels, IB Diploma, IGCSE and Integrated Program, as well as physics specialist centre Best Physics Tuition.
Since launching in 2024, there are now seven hybrid locations across the island: Holland Close, United Square, Bishan Junction 8, Bukit Timah Shopping Center, Waterloo Center, Goldhill Center and Century Square, with at least two more locations planned in 2025.
“The hybrid learning model supports students who prefer in-person classes while giving parents real-time insights through technology which also deepens brand trust,” said Alicia Cheong, Co-founder and Chief Operating Officer of Geniebook.
Neo added that welcoming AfterSkool and Best Physics Tuition into the Geniebook family expands the firm’s capabilities in secondary and pre-university education and sets the stage for broader regional impact.
“This partnership marks the start of an exciting new chapter for us,” he added.
From financial resilience to breakthrough learning innovations, Geniebook said the firm is proving that smarter, better personalized learning is not just possible but scalable.
With steady momentum and clear vision, it noted the firm is building the future of learning – one student at a time.
The platform is used by over 300,000 users and backed by Apricot Capital, East Ventures Growth, Lightspeed Venture Partners, and angel investors.
It has offices across Singapore, Malaysia, Indonesia, Vietnam, China and around the world.