Southeast Asia’s largest integrated car e-Commerce platform Carsome Group Inc. has on Wednesday announced the appointment of Miguel Fernandez as its Group Chief Financial Officer, effective from November 1, 2023.

Carsome said in a statement that Fernandez will report directly to Carsome’s Chairman and Group Chief Executive Officer, Eric Cheng.

Fernandez succeeds Juliet Zhu, who will remain in her role as Group President.

According to the statement, Fernandez’s extensive background spans public, private, and venture capital-funded firms, with successful tenures in a diverse range of industries including FinTech, e-commerce, manufacturing, distribution, private equity, and financial services.

He has held senior financial leadership roles at Fortune 100 companies such as Amazon, Dell and Coupang and has served in the Asia Pacific region for close to seven years.

Prior to joining Carsome, he was the Group Chief Financial Officer at Maya, a KKR and Tencent backed FinTech portfolio company in the Philippines.

Prior to Maya, he was the Chief Financial Officer at Coupang Fulfillment Services, Coupang’s largest subsidiary.

Known for his keen business and financial acumen, he has held noteworthy financial roles, including Head of Commercial and Operations Finance in some of the most notable global companies.

Fernandez also brings valuable experience in operations and supply chain logistics that complements his technology background.

Cheng said that Fernandez has a remarkable track record and global experience especially within the e-commerce industry and the firm has much to gain from his financial, strategic and operational excellence strengths.

“Fernandez’s impressive background, strategic acumen, and financial leadership experience make him an invaluable addition to our team as we approach 2024, a year of accelerated profitable growth for Carsome,” he added.

He also said that Zhu who took on the role of CFO in January 2020 has played a critical role in Carsome’s growth journey for the past four years.

“We will continue working closely with her to drive growth and synergy creation across Carsome’s businesses,” he added.

Fernandez, on the other hand, said that Carsome’s commitment to innovation in elevating the customer and car ownership experience within Southeast Asia’s used car industry has unlocked significant value creation potential.

“I look forward to contributing to Carsome’s financial strategy, operational excellence, and overall success in delivering the next normal of digitized car ownership in this region,” he added.

According to the statement, Fernandez holds a Bachelor of Science in International Business and Logistics from Regis University, where he graduated with Magna Cum Laude Honors.
Additionally, he completed an MBA in Finance and Information Systems from St. Edward’s University.

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