Indian sales pipeline acceleration platform RevenueHero has on Tuesday announced a $5.1 million Pre-Series A funding round led by Stellaris Venture Partners.

The round also saw participation from existing investor Together Fund, RevenueHero said in a statement.

According to the statement, the funds raised will be utilized to scale the business across the North American market and to strengthen the team.

“The sophistication, effort and money spent in getting a buyer’s attention is coming to an anti-climatic end as soon as they request a demo,” said Sudharshan Karthik, co-founder and CEO of RevenueHero.

According to him, in most business to business (B2B) companies today the first sales experience that prospects see is a faceless thank you for visiting us page.

He said that presenting high-intent buyers with an experience that matches their urgency shouldn’t be one that involves email ping-ponging and inbox-watching.

“We’ve seen this process at a scale where painfully long sales cycles lead to frustrating buying experiences that hurt the business bottom line,

“At RevenueHero, we make it easy for a customer to buy from a business by ensuring a frictionless experience throughout the B2B buyer journey,” he said.

He also noted that B2B buyers have way more information at their disposal to do their research, compare, and evaluate before they make a purchasing decision.

“When they finally come knocking on the door, they’ve mostly made up their mind and are only looking for answers to a few critical questions before completing the purchase,

“At this stage, winning the customer is really about how well and quickly can the company respond to the prospect,” he added.

Founded in 2021, RevenueHero is a pipeline acceleration software, aims to help businesses achieve their revenue goals by significantly increasing their sales pipeline.

Through instant lead qualification, enrichment, routing, and scheduling, the platform connects qualified buyers with the right sales representatives directly, offering a superior experience to buyers as well as increasing revenue for their customers.

The firm was founded by Sudharshan Karthik, Aaditya S, Charanyan Venkataraghavan, Hariharan R, Krupesh Muthukumar, and Pranav R.

According to the statement, 42 percent of the companies today take at least five days to respond to a prospect who wants to buy from them.

The remaining 58 percent don’t even respond, resulting in wasted $11 billion of ad spend annually.

Built with marketers and sales teams in mind, RevenueHero manages the complexities of scaled marketing and sales workflow in B2B companies.

With RevenueHero, any B2B company can enable its prospects to book a meeting with the right sales rep directly from the website.

“We believe the workflow of lead conversion needs to be reimagined. Losing high-intent prospects can be a significant setback for businesses leading to a loss of opportunities, time, and money,” said Alok Goyal, Partner, Stellaris Venture Partners.

“With a deep understanding of the problem statement and razor-sharp focus on the B2B buyer journey, the team has built a solution that demonstrates value to its customers,

“We’re thrilled to back this passionate team and are excited about their journey ahead,” he added.

Manav Garg, Founding Partner, Together Fund said the firn is thrilled to partner with the RevenueHero team as they continue to scale their platform globally and transform the B2B buyer journey.

“At Together Fund, we believe that a quick response time and a seamless buyer journey are critical to converting leads and winning customers,

“RevenueHero’s platform excels in both areas, enabling businesses to connect qualified buyers with the right sales representatives and reducing junk meetings. We’re excited about the journey ahead and look forward to supporting RevenueHero’s continued growth and success,” he said.

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