AnyMind Group, a Japan-based commerce enablement company, has on Friday announced that it has agreed to acquire all shares issued by Indonesia-based eDistributor and e-commerce enabler, PT Digital Distribusi Indonesia (DDI).

Through the acquisition, DDI will become a wholly-owned subsidiary of AnyMind, AnyMind said in a statement.

This is the first acquisition agreed by the company since its listing on the Tokyo Stock Exchange Growth Market on March 29, and the first agreement for AnyMind to acquire a company in Indonesia.

Through this acquisition and by combining the capabilities of both companies – AnyMind with its technology for end-to-end commerce and global partner networks and DDI’s local e-commerce operations team and customer network in Indonesia – the company looks to form the basis to accelerate expansion into the e-commerce space in Asia.

“We recognized the market potential of Indonesia and made it one of the first few markets we expanded into,

“Over the years, we have built up business momentum in Indonesia through our marketing business line and the acquisition of DDI provides us with another strong leader and additional boost into the e-commerce space here,” said Kosuke Sogo, Chief Executive Officer and Co-Founder of AnyMind.

DDI was founded in 2019 by entrepreneur and Chief Executive Officer Tatum Kembara.

Before founding DDI, Kembara was vice president of business growth (Bliblimart) at Indonesian e-commerce marketplace, Blibli, and also held corporate and analyst roles at companies such as Sale Stock, A.T. Kearney.

Kembara started her career spending six years in fast-moving consumer goods (FMCG) distribution before graduating from Havard University.

Kembara will be joining AnyMind’s management team as Managing Director, and DDI’s current management team will continue to be involved in the management of DDI after the acquisition.

DDI provides a range of services across the e-commerce value chain to enterprises in Indonesia, with a focus on consumer goods brands.

This includes e-commerce strategy development, warehouse and logistics management, automated store operations, mobile marketing, customer support and more.

“From the get-go, we recognized the synergy that both companies have: DDI with our expertise in the e-commerce space in Indonesia, and AnyMind with their technology and partner network,

“We know that both companies can only move upwards from here, and provide both sets of customers with the best of both worlds,” said Kembara.

AnyMind is a technology company that provides a one-stop platform for brands to support production, e-commerce construction, marketing, and logistics in 13 markets and 19 offices around the world.

DDI is the company’s first acquisition of an e-commerce enabler, and eighth acquisition globally.

AnyMind previous acquisitions include publisher trading desks FourM (Japan-based; acquired in 2017) and Acqua Media (Hong Kong-based; acquired in 2018), influencer networks Moindy (Thailand-based; acquired in 2019) and GROVE (Japan-based; acquired in 2019), mobile advertising company POKKT Mobile Ads (India-based; acquired in 2020), direct-to-consumer fitness apparel brand LÝFT (Japan-based; acquired in 2020), and cross-border marketing firm ENGAWA (Japan-based; acquired in 2021).

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