Malaysia’s newest e-commerce website Shoppymore aims to attract 1,000 sellers on its platform and targets a revenue of MYR10 million ($2.3 million) this year as it eyes expansion to India, Indonesia and the Philippines.

“What we have is a comprehensive and thorough mechanism with a three-fold objective; one, we look for vendors who are ethical and trustworthy, two, we ensure and verify that the products on Shoppymore are genuine, authentic and of good quality, and three, we have an extensive customer and vendor support system to solve problems, educate and assist,” says Shoppymore Founder and Group Chief Executive Officer Barani Karuna Karan said in a statement on Thursday.

Shoppymore was introduced to the Malaysian online marketplace in 2021. The platform closed 2021 with 100 sellers, a figure the company aims to increase to 1,000 this year (2022) with a revenue of MYR10 million.

“Plans are also in the pipeline to expand to India, Indonesia and the Philippines to introduce Malaysian-made products in cross border commerce and to take the Shoppymore brand values to a wider market,” he said. He added that Shoppymore’s intent is not to accumulate large numbers of sellers, but to ensure that the platform is recognized as a world-class marketplace such as Amazon, Flipkart and eBay.

The company also focus on supporting micro-entrepreneurs, the local and made in Malaysia products with ‘halal’ and rural-based industry.

Shoppymore currently hosts over 100 Sellers, including brands such as Destina 1 International Sdn Bhd, Singer Malaysia, Viqmax, Adway Malaysia, Asia IT component. aLL- the plus-size store, Faerahijab, Groway (Solaray), Harenet Marketing, HajiWan (Richness Foods Industry), Stretch Film, Three R Florist, BENS PHARMACARE GROUP, Vilvam Vision, Tree Leaf Trading and etc. It welcomes 500 – 1,000 visitors each day with transactions valued at an estimated MYR50,000.

“We have worked out a ‘win-win” situation benefiting sellers and buyers with a complete e-marketstreet ecosystem towards our goal of creating a made-in-Malaysia online shopping platform that is on par with world class players,” Barani says.

The main e-commerce players in Malaysia include Alibaba’s Southeast Asian arm Lazada and Sea Ltd’s Shopee.

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