Tech Insights Series (Brown Bag Workshop Session): How To Prepare Your Business For The Next Ecommerce Wave: Livestreaming


About this Event:

Livestream commerce exploded in 2020. It has become a go-to option for increasingly tech-savvy and socially connected consumers seeking new products, promotions, or an impulse buy.

Join TechNode Global and Captive Interactive on May 18, 2021, and learn how livestream e-commerce works. Get learnings and insights into how traditional retailers and e-commerce players can better serve customers with this new online shopping trend.

Key takeaways you can expect:

  • Be e-commerce ready
  • Have a longer runway – don’t expect overnight sales
  • Build an authentic brand story


What is Tech Insights Brown Bag Session?:

Tech Insights Brown Bag Session is a 30 to 60-minute lunchtime workshop hosted by TechNode Global. The workshops are conducted by subject experts who will share strategies, systems, and practical insights into various tech and innovation topics.



May. 18, 2021, Tuesday
1.00pm – 1.30pm (GMT+8)



Zoom Webinar. Registrants will receive the zoom link in your inbox and a Google calendar invitation prior to the event.



Tech Insights Brown Bag Session is open to the public audience. Slots are limited and we will close registration once the maximum capacity is hit. RSVP here



Colin Phua

CEO & Founder | Captive Group

Colin Phua is the founder & CEO of Captive Media Group, an agency group in China that offers a wide range of services covering Creative, Media & Interactive. Phua brings his 18 years of business management and development experience in China at Captive Media and personal expertise in integrated marketing, strategic planning, creative development & project management for major brands in Greater China. Recently, he founded Captive Interactive SG, an agency focused on E-Commerce Livestreaming Content Creation, EC Marketing & Digital Media Integration. Captive Interactive SG aims to bring the Cloud Shop Livestreaming concept to Singapore.