AirAsia changes name to Capital A to reflect new core strategy
Malaysia’s AirAsia Group Berhad has announced a name change for the group holding company to become Capital A Berhad, to reflect the group’s new core business strategy as an investment holding company with a portfolio of synergistic travel and lifestyle businesses, which have rapidly transformed the AirAsia brand into much more than just an airline.. By 2026, Capital A aims to achieve amongst others: group airlines connecting over 1 billion people in Asean; the engineering division (ADE) becomes an industry leader for maintenance, repair and overhaul (MRO) services in Southeast Asia; airasia super app to be the super app of choice in Asean; 10 million monthly active users for BigPay; 10 percent market share in Southeast Asia for Teleport, in the logistics and e-commerce industry; 5 million sign ups for edutech arm AirAsia Academy; over 21 million monthly orders on airasia grocer.
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